Appellation d’origine contrôlée (AOC), which translates as "controlled term of origin" is the French certification granted to certain French geographical indications for wines, cheeses, butters, and other agricultural products, all under the auspices of the government bureau Institut National des Appellations d'Origine (INAO).
AOCs vary dramatically in size. Some cover vast expanses with a variety of climatic and soil characteristics, while others are small and highly uniform. For example, the Côtes-du-Rhône AOC "covers some 40,000 hectares, but within its area lies one of the smallest AOCs, Château-Grillet, which occupies less than four hectares of land."
The INAO guarantees that all AOC products will hold to a rigorous set of clearly defined standards. The organization stresses that AOC products will be produced in a consistent and traditional manner with ingredients from specifically classified producers in designated geographical areas. The products must further be aged at least partially in the respective designated area.
Under French law, it is illegal to manufacture and sell a product under one of the AOC-controlled geographical indications if it does not comply with the criteria of the AOC. AOC products can be identified by a seal, which is printed on the label or, in the case of cheeses, on the rind. To prevent any possible misrepresentation, no part of an AOC name may be used on a label of a product not qualifying for that AOC.
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