BP Labels, a new BPCouncil member, goes beyond supplying security labels to ensuring that they fit into your security strategy. Its new  “BP Security Solutions" offers customized anti-counterfeiting solutions using a range of labeling security features.

Every year counterfeit goods cost the global economy $1000 billion. They undermine public trust in brands and, in extreme cases, cause injury and even death to unsuspecting consumers. Often the first line of defense is the use of authentication technology that can quickly and positively identify genuine from fake products. BP Security Solutions aims to help companies make the most of such technologies and ensure they work as part of an effective strategy to protect products and their users from fraud.

Founded in 1979, BP Labels is based in Wales and provides a range of labeling solutions for the pharmaceutical, electronics, cosmetic and toiletries industries. Its clients include Waitrose, Abbott Laboratories, Boots and Coty.

According to BP Labels marketing director, Jackie Evans, “For over 25 years we have been producing the highest quality labels…[using] systems and controls that are of the highest level and accredited to the PS9000:2001 pharmaceutical packaging standard. This means that traceability and security are integral in our facilities, systems and, perhaps more importantly, the culture of our organization.”

BP Labels works with the customers to tailor-fit solutions to their requirements. From entry-level security technologies designed to make it difficult for amateurs to copy your labels, to labels containing machine-readable features that can outsmart the professional counterfeiter – BPLabels’ security solutions include these qualities: tamper evident, UV detectable, optical effects, pattern-coated adhesives.

 “BP Security Solutions will offer more than simply labels – it will aim to work with companies to ensure that the labeling element of an anti-counterfeiting strategy is effective and that it validates the integrity of the supply chain. We understand the complexity of working with suppliers and innovators to develop truly customized solutions and can advise on how best to use technology in and on packaging to verify the chain the custody,” Ms. Evans added.

Offering a range of overt and covert security features endorsed by a range of industry leaders in the anti-counterfeiting arena, BP Security Solutions is accredited by organizations such as SICPA, Kodak, and JDS Uniphase